In today's class, we spent the first 20 minutes discussing the importance of corporate branding, including company name, company logo and the importance of a company's slogan. Students were directed to work on establishing each of these for their chosen business. I circulated and sat with each pair to discuss their business ideas so far, and reminded them to complete their business proposal and update their timelines with what they did today and need to bring for next class.
We also discussed what the Market Fair in January will look like. We agreed that the best way for businesses to "sell" their product would be to have a sample or two created in order for customers to see and manipulate. Then, the businesses can take "orders" by jotting down who would be interested in purchasing their product/service. Classes who come to tour the Market Fair will each be given a "dollar" bill that they can use at one business only. Some groups have decided to hold a raffle - students who place an "order" with them will have their name entered into a draw and can possibly win the actual product/service at the end of the day. Great for promoting their business!
I am impressed with their business ideas so far - they all seem quite interested in what they have decided to produce/service and are embracing the hard work nicely.
Here are some pictures from today's class:









